Creativity and innovation: the strategic keys to being competitive
Are you an entrepreneur in need of updating on the latest developments in marketing rather than finance? Or are you interested in initiating in your company a process and product optimization programme?
We organize regular information and training meetings, for the purpose of encouraging the spread throughout the region of an adequate business culture and an increasing propensity for innovation.
Seminars and workshops primarily intended for small and medium enterprises, run on a concrete operational basis, both in terms of the topics chosen for discussion and in terms of how they are managed. Among topics addressed recently: “The market crisis: rules for survival. Operational solutions to compete”; “The Web: a tool for capturing new customers. From the old style Internet website to Web Marketing technology”; “Crisis, credit instruments and incentives for small and medium enterprises”. Attendance is free of charge, but participants are asked to register.
In addition to this we provide specific innovative services of business management (organization, governance, processes, etc.) and business development. Some examples are the Kaizen workshops, the use of QFD and the “Communicating innovation” course.
Further training and information opportunities are provided by our BIC Open Door Days , when the six Business Innovation Centres open their doors to young entrepreneurs, who can take part in guided tours to visit the companies and the working areas, and to learn more about the services which an innovative company at the start-up stage can take advantage of.
